Privacy Policy
Valence State ("we," "us," or "our") respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, disclose, and protect information when you visit our website, interact with our services, submit forms, schedule appointments, or communicate with us.
This policy applies to visitors, prospective patients or clients, patients or clients, and other individuals who interact with our website, advertisements, forms, booking tools, communication systems, or services.
Information We Collect
We may collect the following types of information:
Personal Information
Information you voluntarily provide may include:
- Name
- Email address
- Phone number
- Mailing address
- Date of birth
- Appointment details
- Service inquiries
- Communication preferences
- Payment or billing-related information
- Other information you choose to provide to us
Health-Related Information
Depending on the services you request or receive, we may collect health-related information such as:
- Health history
- Medications
- Symptoms
- Lifestyle information
- Laboratory testing information
- Biomarker data
- Body composition information
- DEXA scan information
- Health goals
- Consultation information
- Other information relevant to determining eligibility for or providing services
Certain health information may be subject to additional privacy protections under applicable federal or state law or under separate privacy notices provided by healthcare professionals or entities involved in your care.
Communication Data
If you contact us or opt in to communications, we may collect:
- SMS and email correspondence
- Call records or call metadata
- Appointment scheduling details
- Customer service communications
- Communication preferences and consent records
Technical & Usage Data
When you visit our website, we may automatically collect information such as:
- IP address
- Browser type
- Device type
- Operating system
- Pages visited
- Time spent on pages
- Referral sources
- General website interaction data
Advertising & Analytics Data
We may collect limited information through advertising and analytics technologies such as:
- Meta/Facebook Pixel
- Advertising interaction data
- Website behavior related to advertising campaigns
- Conversion and attribution data
- Analytics tools used to understand website performance
This information helps us understand how visitors interact with our website and marketing campaigns.
How We Collect Information
We may collect information through:
- Website forms
- Appointment booking forms
- Health questionnaires
- Lead forms from advertisements
- SMS or email conversations
- Phone calls
- Website analytics tools
- Cookies and tracking technologies
- Consultations and assessments
- Laboratory, diagnostic, or other service providers where appropriate and permitted
- Payment processing systems
We seek to collect only information reasonably necessary to provide our services, operate our business, communicate with you, and comply with applicable requirements.
How We Use Information
We may use collected information to:
- Respond to inquiries
- Schedule consultations, assessments, or appointments
- Provide information about our services
- Determine eligibility for certain services
- Coordinate health assessments or diagnostic services
- Provide personalized recommendations where appropriate
- Facilitate services provided by qualified healthcare professionals
- Communicate appointment confirmations and reminders
- Send service updates and important information
- Communicate through SMS, email, or phone when you request or consent to communication
- Process payments
- Provide customer support
- Maintain internal records
- Improve our website and services
- Measure marketing and advertising performance
- Maintain security and prevent misuse
- Comply with applicable legal and regulatory requirements
We do not sell or rent personal information for marketing purposes.
Health Information
Because Valence State provides health, wellness, diagnostic, and related services, some information you provide may relate to your physical health, medical history, laboratory results, or treatment.
We take reasonable steps to protect this information and limit access to individuals and service providers who need it for legitimate operational, clinical, or legal purposes.
Where applicable, certain healthcare providers or entities involved in your care may maintain separate privacy practices or notices governing protected health information.
This Privacy Policy is not intended to replace any Notice of Privacy Practices or other disclosure that may be required under applicable health privacy laws.
SMS & Communications
Valence State may communicate with you through SMS text messaging, email, and telephone when you request information, schedule an appointment, receive services, or otherwise provide consent.
How You Opt In
You may opt in to SMS communications by:
- Submitting a website form
- Requesting information about our services
- Booking an appointment
- Providing consent through an advertising lead form
- Providing your phone number and expressly consenting to receive communications
Message Types
Messages may include:
- Appointment confirmations and reminders
- Health assessment information
- Scheduling updates
- Follow-up regarding inquiries
- Service-related information
- Customer service communications
- Promotional communications where appropriate consent has been provided
Message Frequency
Message frequency may vary depending on your interactions with Valence State.
Message Charges
Message and data rates may apply depending on your mobile carrier and plan.
Consent
Providing consent to receive marketing SMS messages is not a condition of purchasing goods or services.
Opt-Out Instructions
You may opt out of SMS communications at any time by replying:
STOP
After sending STOP, you may receive a confirmation message, after which no further SMS messages will be sent unless you opt in again.
Help Instructions
For assistance, reply:
HELP
or contact us at:
SMS Consent Protection
We protect SMS consent data and communication preferences.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
Text messaging originator opt-in data and consent will not be shared with third parties, except for aggregators and service providers involved in providing text messaging services.
Information may be shared with subcontractors or service providers that support functions such as customer service, communications, scheduling, and technology infrastructure.
Text messaging originator opt-in data and consent will not be shared with third parties or affiliates for their independent marketing or promotional purposes.
Customer opt-in data is not sold, rented, or transferred for promotional use.
Data Sharing
Valence State does not sell or rent personal information for marketing purposes.
We may share or allow access to information with service providers that support our operations, including:
- Customer relationship management platforms
- Communication and messaging providers
- Website hosting providers
- Appointment scheduling platforms
- Payment processors
- Analytics providers
- Laboratories
- Diagnostic or imaging providers
- Healthcare professionals
- Pharmacies, where applicable
- Technology and security providers
These parties may process information only as necessary to provide services to us or to you, subject to applicable agreements and legal requirements.
We may also disclose information where reasonably necessary to:
- Comply with applicable laws or legal processes
- Respond to lawful government requests
- Protect the rights, safety, or property of Valence State, our users, or others
- Prevent fraud, misuse, or security incidents
- Complete a business transaction such as a merger, acquisition, or sale, subject to applicable law
SMS consent information is not shared with affiliates or third parties for their independent marketing or promotional purposes.
Advertising Technologies
We may use advertising platforms such as Meta to measure advertising performance and understand whether users interact with our advertisements or website.
Where these technologies are used, certain technical or interaction data may be transmitted to advertising or analytics providers in accordance with their own privacy policies and our applicable settings.
We do not intentionally provide sensitive health information to advertising platforms for the purpose of targeted advertising.
Data Security Practices
We implement reasonable administrative, technical, and organizational safeguards designed to protect personal information.
These measures may include:
- Secure hosting environments
- Restricted access to systems containing personal information
- Encryption where appropriate
- Password and authentication controls
- Internal access controls
- Service provider security measures
- Operational safeguards intended to reduce unauthorized access
While we take reasonable precautions, no method of internet transmission or electronic storage can be guaranteed to be completely secure.
Data Retention
We retain personal information for as long as reasonably necessary to:
- Provide services
- Maintain business and communication records
- Meet legal, regulatory, tax, accounting, or operational requirements
- Resolve disputes
- Enforce agreements
- Maintain records associated with healthcare or diagnostic services where required
Retention periods may vary depending on the type of information and applicable legal requirements.
Information may be deleted, de-identified, or anonymized when it is no longer reasonably necessary to retain it.
Third-Party Services
Valence State uses third-party platforms and service providers to operate portions of its business.
GoHighLevel
Valence State uses GoHighLevel as a customer relationship management and communication platform.
GoHighLevel may support functions including:
- Customer relationship management
- Website forms and funnels
- Contact storage
- SMS messaging
- Email communications
- Appointment scheduling
- Automation workflows
- Call tracking
Contact information submitted through our website or forms may be stored and processed within GoHighLevel for communication and operational purposes.
Other Providers
We may also use third-party providers for services such as:
- Payment processing
- Website hosting
- Analytics
- Laboratory testing
- Diagnostic imaging
- Healthcare services
- Scheduling
- Email delivery
- Telephone and SMS communications
These providers may maintain their own privacy policies and data protection practices.
Payment Information
If you purchase services from Valence State, payment information may be processed by third-party payment processors.
Valence State may not directly store complete credit or debit card information when payments are processed through third-party payment platforms.
Payment processors may collect information in accordance with their own privacy policies and security standards.
Your Rights & Choices
Depending on your location and applicable law, you may have certain rights regarding your personal information, including the right to:
- Request access to personal information we maintain about you
- Request correction of inaccurate information
- Request deletion of certain information
- Withdraw consent for certain communications
- Opt out of marketing communications
- Request information about certain disclosures or processing activities
These rights may be subject to exceptions, including circumstances where we are legally required or permitted to retain information.
To submit a privacy request, contact us using the information listed below.
We may need to verify your identity before processing certain requests.
Opt-Out Instructions
You may opt out of marketing communications at any time.
SMS
Reply STOP to any text message.
Use the unsubscribe link included in applicable marketing emails.
Direct Request
You may also contact us at info@valencestate.com to request removal from marketing communication lists.
Please note that even if you opt out of marketing communications, we may still send non-promotional communications reasonably necessary to provide services, process transactions, communicate about appointments, or comply with legal obligations.
Children's Information
Valence State's services are generally intended for adults.
We do not knowingly collect personal information online from children under the age of 13 without appropriate authorization.
Certain services may be limited to individuals who are at least 18 years old.
If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete or otherwise appropriately handle that information.
Links to Third-Party Websites
Our website may contain links to websites or services operated by third parties.
Valence State is not responsible for the privacy practices, content, or security of third-party websites.
We encourage you to review the privacy policies of any third-party website or service you use.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our services, technology, operations, legal requirements, or privacy practices.
When updates occur, the revised version will be posted on our website with an updated "Last Updated" date.
Where required by law, we may provide additional notice regarding material changes.
Contact Information
If you have questions regarding this Privacy Policy or your personal information, please contact:
Valence State
400 Commonwealth Ave
Boston, MA 02215
United States
Phone: 617-450-0001
Email: info@valencestate.com
